An Introduction to Fashion Merchandising

An Introduction to Fashion Merchandising

Streaming Video - 2006
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This highly informative program presents professionals in various segments of the exciting and fast-paced fashion industry discussing their roles at design, production, wholesale, and retail levels. Viewers see how merchandise is presented to wholesale buyers in New York showrooms and learn how resident buying offices assist store buyers in deciding what merchandise best suits their clientele. Interviews with wholesale and retail professionals in all areas of production and sales reveal the challenges and drawbacks of careers in fashion merchandising.
Publisher: New York, N.Y. : Films Media Group, [2006], c1991.
Branch Call Number: E-VIDEO
Characteristics: 1 streaming video file (45 min.) : sd., col., digital file + instructional materials (online)

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