The Strategy Book

The Strategy Book

Book - 2012
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Thinking strategically is what separates managers and leaders. Learn the fundamentals about how to create winning strategy and lead your team to deliver it. From understanding what strategy can do for you, through to creating a strategy and engaging others with strategy, this book offers practical guidance and expert tips. It is peppered with punchy, memorable examples from real leaders winning (and losing) with real world strategies.

It can be read as a whole or you can dip into the easy-to-read, bite-size sections as and when you need to deal with a particular issue. The structure has been specially designed to make sections quick and easy to use - you'll find yourself referring back to them again and again.

Publisher: Harlow, England ; New York : Pearson, 2012.
ISBN: 9780273757092
Branch Call Number: 658.4012 MCKEO
Characteristics: xxv, 235 p. : ill. ; 22 cm.

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