Secrets of Social Media Marketing

Secrets of Social Media Marketing

How to Use Online Conversations and Customer Communities to Turbo-charge your Business!

Book - 2009
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Secrets of Social Media Marketing is a handbook for marketers and business owners to use in deciding how to employ the new social media for online marketing. Social media has quickly moved from the periphery of marketing into the forefront, but this is a new and quickly-evolving field and there are few established formulas for success. Building on the lessons set out in Gillin's acclaimed and oft-reviewed The New Influencers: A Marketer's Guide to the New Social Media, this book provides practical advice on strategy, tools, and tactics. It is a hands-on manual that will educate marketers on how to extend their brands, generate leads, and engage customer communities using online tools.
Publisher: Fresno, CA : Quill Driver Books, c2009.
ISBN: 9781884956850
1884956858
Branch Call Number: 658.872 G481
Characteristics: xxv, 290 p. ; 23 cm.

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List - Social Media
OPLBusinessServices Dec 11, 2009

Handbook for marketers and business owners to decide how to employ the new social media for online marketing. Social media has quickly moved from the periphery of marketing into the forefront, but this is a new and quickly-evolving field and there are few established formulas for success. Gillin ... Read More »


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