Discover your Inner Economist
[use Incentives to Fall in Love, Survive your Next Meeting, and Motivate your Dentist]Audiobook on MP3 CD - 2007
In Discover Your Inner Economist, one of America's most respected economists reveals how you can turn economic reasoning to your advantage -- often when you least expect it to matter. What does economic theory say about ordering from a menu? Or attracting the right mate? Or controlling people who talk too much in meetings? Tyler Cowen reveals the hidden economic patterns behind everyday situations so you can get more of what you really want. Incentives are at the core of an economic approach to the world, but they don't just come in cash. In fact, money can be a disincentive. Try other nonmonetary incentives: have everyone stand up in your next meeting if you don't want anyone to drone on. Deeply felt incentives like pride in one's work or a passing smile can be the most powerful of all. Discover Your Inner Economist is an introduction to the science of economics that shows it to be built on notions that are already within all of us. While the implications of those ideas lead to Cowen's advice, their wisdom is presented in ordinary examples taken from home life, work life, and even vacation life -- How do you get a good guide in a Morocca bazaar. Your inner economist knows.
Publisher: [Old Saybrook, Conn] : Tantor Audio, p2007.
Branch Call Number: 330.019 C874a
Characteristics: 1 sound disc (ca. 7 hr., 30 min.) : digital ; 4 3/4 in.